l'oreal

The short answer: No, Biotherm is not cruelty free. The long answer: A French skin care brand, Biotherm is a portmanteau of bio (which is short for biologist) and therm (which pertains to thermal plankton). Thermal plankton is an ingredient found in all of Biotherm’s skincare products. It was originally discovered by biologist Dr. Jos… Continue reading Is Biotherm Cruelty Free?

The short answer: No, Shu Uemura is not cruelty free. The long answer: Shu Uemura is a cosmetic line created by Shu Uemura, a Japanese makeup artist from Tokyo. He is known for developing a facial cleansing oil in 1960, and opening a makeup school. The brand Shu Uemura was created in 1983 and was… Continue reading Is Shu Uemura Cruelty Free?

The short answer: No, Giorgio Armani Beauty is not cruelty free. The long answer: Giorgio Armani Beauty is a luxury brand owned by L’Oréal. It offers makeup, skin care, and fragrances for men and women.  The brand answered the question “Does your company test on animals?” on the FAQs section of its US website, stating,… Continue reading Is Giorgio Armani Beauty Cruelty Free?

The short answer: No, SkinCeuticals is not cruelty free. The long answer: SkinCeuticals was founded in 1997 by Dr. Sheldon Pinnell, a scientist, dermatologist, and skincare chemist whose aim was to change the face of topical antioxidants. The brand promises to create advanced skincare products backed by science. In 2005, the L’Oréal Group purchased the… Continue reading Is SkinCeuticals Cruelty Free?

The short answer:  No, Kérastase is not cruelty free. The long answer: A part of the L’Oréal Professional Products Division, Kérastase is a French luxury hair care line that was founded in 1964. Its products are primarily sold at luxury salons and through its official website. On its US site, Kérastase reveals, “We are happy… Continue reading Is Kérastase Cruelty Free?

The short answer: No, Biolage is not cruelty free. The long answer: Biolage is a brand that uses botanical ingredients to create professional hair care and hair styling products. It was developed by the hair styling duo, Arnie and Sydell Miller, who founded Matrix. Ten years after Matrix was born, Biolage was introduced in the… Continue reading Is Biolage Cruelty Free?

The short answer: No, Matrix is not cruelty free. The long answer: Previously known as Matrix Essentials, Matrix was founded in 1980 by an American hair styling team/husband and wife, Arnie and Sydell Miller. Matrix is known for selling hair care, hair colour, hair styling, and texture creating products for professional hair stylists. It has… Continue reading Is Matrix Cruelty Free?

The short answer: No, Vichy Laboratories is not entirely cruelty free. The long answer: Vichy Laboratories is a French dermo-cosmetic brand that promises to give its users hydrated and healthy skin using Vichy volcanic water. It is owned by the L’Oréal Group, a company which also distributes Redken, La Roche-Posay, and Kiehl’s. On its official… Continue reading Is Vichy Laboratories Cruelty Free?

The short answer: No, Redken is not entirely cruelty free. The long answer: An American hair care brand, Redken offers professional hair care and styling products for different hair types. It was founded in 1960 by American actress Paula Kent and her hairdresser Jheri Redding. Currently, the brand is owned by the L’Oréal Group, which… Continue reading Is Redken Cruelty Free?

The short answer: No, La Roche-Posay is not entirely cruelty free. The long answer: Acquired by L’Oréal in 2018, La Roche-Posay is a dermocosmetic brand that is sold worldwide. It is highly recommended by dermatologists for people with sensitive skin. On its US website, La Roche-Posay shares its stance on animal testing. “La Roche-Posay does… Continue reading Is La Roche-Posay Cruelty Free?

The short answer: No, Kiehl’s is not entirely cruelty free. The long answer: Owned by personal care company L’Oréal, Kiehl’s is a skin, hair, and body care line that is sold internationally. On its official website, it states that they (as well as their parent company) prioritise their consumers’ health and safety and the support… Continue reading Is Kiehl’s Cruelty Free?

The short answer: No, Lancôme is not entirely cruelty free. The long answer: Lancôme is a French luxury perfume and cosmetics house that belongs to the L’Oréal Luxury Products division. It offers high-end skin care, fragrances, and makeup products that are sold internationally. One of the countries it is sold in is China, which has… Continue reading Is Lancôme Cruelty Free?