Is Redken Cruelty Free? | Waldo's Friends

Home / Blog / Is Redken Cruelty Free?

Blog

Blog Hero

Cruelty Free

Is Redken Cruelty Free?

Is Redken Cruelty Free?

The short answer: No, Redken is not entirely cruelty free.

The long answer: An American hair care brand, Redken offers professional hair care and styling products for different hair types. It was founded in 1960 by American actress Paula Kent and her hairdresser Jheri Redding.

Currently, the brand is owned by the L’Oréal Group, which also manufactures Biolage. The group claims it has been against animal testing for over 30 years. On its official website, Redken shares, “L’Oréal, the parent company of Redken, no longer tests any of its products or any of its ingredients on animals, anywhere in the world nor does L’Oréal delegate this task to others. An exception could only be made if regulatory authorities demanded it for safety or regulatory purposes.”

Redken is available in professional beauty salons in over 50 countries. This includes China, where imported beauty products undergo compulsory testing on animals. Experiments by third parties may be done before or after the items have been approved for distribution by the Chinese government. As such, Redken cannot be considered a cruelty-free brand. 

References:

FAQ

Beauty Without Bunnies: Redken (L’Oreal)

Leaping Bunny Approved Brands 

Cruelty Free Kitty: Redken

Our alternative methods to animal testing



Leave a comment

Your email address will not be published. All fields are required.

Check out related posts

Which Skin Care Brands Are Cruelty Free? [We reviewed over 30 brands!]

If you’re conscious about only supporting ethical and cruelty free skin care brands, then this post is for you. We’re passionate about promoting brands that sell products that are ethically made, ethically sourced – including their ingredients without any animal testing, and sustainably managed. In this article, we’ll be diving into the concept of cruelty… Continue reading Which Skin Care Brands Are Cruelty Free? [We reviewed over 30 brands!]

Is Caress or Lux Cruelty Free?

The short answer: No, Caress or Lux is not cruelty free. The long answer: Known alternately as Lux, Caress is a global brand that was founded by the Lever Brothers in 1899. It began as a laundry soap called Sunlight Flakes, and later manufactured beauty soap bars and body washes. The brand is distributed by… Continue reading Is Caress or Lux Cruelty Free?

Is Johnson’s Baby Cruelty Free?

The short answer: No, Johnson’s Baby is not cruelty free. The long answer: Owned by American consumer goods and pharmaceutical company Johnson & Johnson, Johnson’s Baby is a brand that focuses on baby skin care. Officially launched in 1894, its products currently include baby-friendly items such as powder, shampoo, body lotion, massage oil, shower gel,… Continue reading Is Johnson’s Baby Cruelty Free?