The short answer: No, Kérastase is not cruelty free.
The long answer: A part of the L’Oréal Professional Products Division, Kérastase is a French luxury hair care line that was founded in 1964. Its products are primarily sold at luxury salons and through its official website. On its US site, Kérastase reveals, “We are happy to confirm that the L’Oréal group of companies, which includes Lancôme, Redken, Garnier, Ralph Lauren, Giorgio Armani, Biotherm, Kérastase, and Vichy Laboratories, as well as L’Oréal, has carried out no animal testing since 1989 on the entire range of its products. This decision was undertaken within the framework of our fundamental objectives: to offer innovative products of high quality while ensuring their safety in use by our customers. For information about the significant efforts deployed by our laboratories over a period of 25 years to develop alternative methods to animal testing, as well as our very important achievements in this field, please consult our website at http://www.lorealusa.com.”
Despite the brand’s claims, it is important to know that Kérastase is being sold in mainland China. This country is known for requiring imported hair care products to be tested on animals before being distributed throughout the country. Authorised third parties or health officials may also do random tests on Kérastase products that are already available in the market. With this knowledge, Kérastase cannot claim to be 100% cruelty free.
Beauty Without Bunnies: Kerastase
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