Is Clever Curl Cruelty Free? | Waldo's Friends

Home / Blog / Is Clever Curl Cruelty Free?


Blog Hero

Cruelty Free

Is Clever Curl Cruelty Free?

Is Clever Curl Cruelty Free?

Yes, Clever Curl is cruelty free.

Clever Curl is an Australian line of specialised hair products made especially for men and women with curly hair. It was inspired by the Curly Girl Method by professional hairstylist and hair specialist, Lorraine Massey. 

Clever Curl is owned by Ethical Brand Co, a company that also created Eco Style Project and EverEscents Organic Hair Care. On their official website, they state that Clever Curl products are cruelty free certified by the third party organisation, Safe Cosmetics Australia. They share:

“Clever Curl is against the testing of cosmetic products and ingredients on animals. We do not and will never test our products or ingredients on animals, nor will we ever commission others to do so. Clever Curl will continue to campaign until there is a world-wide ban on testing cosmetic products and ingredients on animals.

The team at Clever Curl [has] a strong passion for ethical and cruelty free manufacturing. To show our commitment, Clever Curl has obtained official accreditation from Safe Cosmetics Australia.”

Safe Cosmetics Australia also lists Clever Curl as vegan friendly certified. They are also in Choose Cruelty Free’s list of brands that do not test on animals.

To support this cruelty free and vegan brand, visit their website. You can also discover other cruelty free brands from our blog


Ethical Brand Co

About Clever Curl

Safe Cosmetics: Clever Curl

Choose Cruelty Free List of Brands

Look And Feel Good With These Cruelty-Free Aussie Beauty Brands

Photo courtesy of Clever Curl

Leave a comment

Your email address will not be published. All fields are required.

Check out related posts

Is ONNE Cruelty Free?

Yes, ONNE is cruelty free. Harnessing the power of nature, ONNE is a completely natural skincare collection that protects the body’s largest organ from environmental, hormonal, and aging factors. Scientifically formulated to “nourish, rejuvenate, restore, soothe and cleanse” the skin, their nutrient-packed products contain mindfully and sustainably sourced local natural and botanical ingredients in Australia.… Continue reading Is ONNE Cruelty Free?

Is OFRA Cosmetics Cruelty Free?

Yes, OFRA Cosmetics is cruelty free. Established by Ofra and David Gaito back in 1994, OFRA Cosmetics manufactures and distributes makeup and skincare products from their South Florida Headquarters. Their collection includes cosmetic products geared towards the eyes, face, and lips. For the skin, they develop cleansers, toners, serums, treatments, and more.  The American brand… Continue reading Is OFRA Cosmetics Cruelty Free?

Is Nude Beauty Products Cruelty Free?

Yes, Nude Beauty Products is cruelty free. Manufacturing products for the body, face, and hair, Nude Beauty Products was founded on the belief that skincare should never compromise its users’ health nor the well-being of the planet. As a green company, it handcrafts premium, environmentally friendly products all the way from Vietnam while supporting various… Continue reading Is Nude Beauty Products Cruelty Free?