Is John Frieda Cruelty Free? | Waldo's Friends

Home / Blog / Is John Frieda Cruelty Free?

Blog

Blog Hero

Cruelty Free

Is John Frieda Cruelty Free?

Is John Frieda Cruelty Free?

The short answer: No, John Frieda is not cruelty free.

The long answer: A British celebrity hairstylist, John Frieda is the founder of his eponymous hair product line. In 2002, the brand was acquired by Japanese company, Kao Corporation. They are the makers of Bioré. In response to animal testing queries, the brand states, “We are often asked if John Frieda products are cruelty-free. In our never-ending quest to get our transformative formulas just right, we test our formulas rigorously, but we absolutely do not test on animals.”

The hair care line adds, “We follow the conventions of the EU and other governmental bans on animal testing for cosmetics. Occasionally, laws and regulations require testing of certain materials outside of the cosmetics category on animals. Since the 1980s, Kao Corporation has been actively working with industry associations and relevant third parties to find robust alternatives to animal testing (many of which have been adopted as international guidelines for non-animal testing).”

John Frieda products are sold in China, which means that the brand is obliged to follow the laws of this particular country. China is known for conducting animal tests for imported beauty goods to guarantee that they are safe for humans. As such, John Frieda cannot claim to be entirely cruelty free. 

References:

Our Commitment

Beauty Without Bunnies

Leaping Bunny Approved Brands



Leave a comment

Your email address will not be published. All fields are required.

Check out related posts

Is Váhy Cruelty Free?

Yes, Váhy is cruelty free. Váhy is a boutique natural fragrance house that creates genderless perfumes. Its founders Kate Macdonald and Anna Weatherlake created a modern fragrance line that inspired wanderlust as well as the desire for balance and simplicity in life. The company is committed to only using the finest and most ethical ingredients.… Continue reading Is Váhy Cruelty Free?

Is NCLA Beauty Cruelty Free?

Yes, NCLA Beauty is cruelty free. Established in 2010, NCLA Beauty was developed by sisters Elin and Anh-Thu Dannerstedt who dreamed of bringing “clean, effective beauty products” to customers. The American brand is known for crafting feel-good, original, and sensorial beauty products for the lips, hands, nails, and body.  When clicking on an item in… Continue reading Is NCLA Beauty Cruelty Free?

Is Mitty Cruelty Free?

Yes, Mitty is cruelty free. Launched in 2014, Mitty is a brand that manufactures and sells salon-quality nail products throughout Australia. These include gel polish sets, nail art brush kits, clean up tools, and polish removers. Their website even offers in-person and virtual nail training courses.  The nail art brand was developed by Mitra Burns… Continue reading Is Mitty Cruelty Free?