Yes, Ingredients Matter is cruelty free.
Ingredients Matter manufactures powdered laundry soap from coconut oil soap flakes, natural salts, and essential oils. It also offers cleansing products for various uses such as dish washing or glass cleaning. The brand uses biodegradable and hypoallergenic ingredients, making sure not to include brighteners, dyes, petroleum, and other nasties.
On their FAQs page, Ingredients Matter reveals that their products are cruelty free. They answer the question “Do you test your products on animals?” with, “Absolutely not. All of our products are certified cruelty free by Leaping Bunny.” This guarantees that their ingredients, products, and formulations are not tested on animals at any stage.
Additionally, Ingredients Matter states that most of their products are vegan friendly, explaining, “Our Laundry Soap products are plant based—without the hidden petroleum in other plant-based products! For the other guys, plant-based means plant + petroleum. For us, it means using truly natural, sustainable, and biodegradable ingredients that are good for you and the planet.
As for vegan, we do offer wool dryer balls made with 100% New Zealand sheep wool, so we do not offer only vegan products. However, all of the other products in our line are vegan and contain no animal-derived ingredients.”
Photo courtesy of Ingredients Matter