Is AVEENO Cruelty Free? | Waldo's Friends

Home / Blog / Is AVEENO Cruelty Free?

Blog

Blog Hero

Cruelty Free

Is AVEENO Cruelty Free?

Is AVEENO Cruelty Free?

The short answer: No, AVEENO is not entirely cruelty free.

The long answer: A skincare and haircare brand, AVEENO is owned by the American consumer goods and pharmaceutical company, Johnson & Johnson. On its official website, the company states, “We want you to feel good about how we make AVEENO products. You can only do that if you have the facts. The fact is, AVEENO doesn’t conduct animal testing of our cosmetic products anywhere in the world, except in the rare situation where governments or laws require it. At AVEENO, we won’t ever compromise on the quality or safety of our products or stop seeking alternatives to animal testing.”

AVEENO products are being sold all over the world, making it compliant to the laws each country has. Selling their products in China would mean that they are knowingly allowing the Chinese government and their health authorities to do animal tests using their products. This is the only way AVEENO can be allowed to sell its products in the country. As such, AVEENO cannot claim to be 100% against animal testing. 

Discover which brands are cruelty free by exploring our growing list.

References:

Animal Testing Policy

AVEENO

Aveeno isn’t cruelty-free but these alternatives are



Leave a comment

Your email address will not be published. All fields are required.

Check out related posts

Is Enbacci Cruelty Free?

Yes, Enbacci is cruelty free. Launched in October 2013, Enbacci is an Australian beauty brand founded by the mother-daughter tandem, Nan Chen and Yong-Li Zhou. It sells luxury skin care products featuring naturally derived and organically grown ingredients. Apple, grape, and saponaria pumila stem cells are included in their products to target different skin types… Continue reading Is Enbacci Cruelty Free?

Is Ella Searle Cruelty Free?

Yes, Ella Searle is cruelty free. A winner of the 2019 and 2020 Organic Beauty Awards, Ella Searle Botanical Actives is well-known for producing the Youth Infusion Active Facial Oil. Formulated by founder Kelly Searle, it is an award-winning anti-ageing formulation created to enhance the skin’s natural resilience and radiance. The facial oil is made… Continue reading Is Ella Searle Cruelty Free?

Is Coconut Tree Cruelty Free?

Yes, Coconut Tree is cruelty free. Coconut Tree harnesses the power of premium coconut oil to feed and restore the body from the outside. It was created by Catherin Reddaway and her father, who teamed up with a cosmetic chemist to formulate body and hair care essentials that would nourish, hydrate, and protect the body.… Continue reading Is Coconut Tree Cruelty Free?