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Is Australian Pure Cruelty Free?

Is Australian Pure Cruelty Free?

Yes, Australian Pure is cruelty free.

Australian Pure is crafted with sensitive skin in mind. They use all-natural, organic extracts to gently yet effectively soothe the skin. Mineral oils, SLES, SLS, parabens, and synthetic fragrances are not found in their sorbolene⁠—an all-purpose cream. 

Australian Pure’s parent company, Natures Organics, is committed to being kind to animals. On their FAQs page, they state, “Natures Organics is accredited Choose Cruelty Free which means that none of our products or their ingredients have been tested on animals and none contain any animal ingredients.

Lately there has been media attention in regards to personal care products which are exported to China. These products are required to be tested on animals before they are allowed to be sold in this market. We have chosen not to export these products to China until this requirement is abolished.” Aside from Australian Pure, the brands they do not export to China include OC Naturals, Cove, and Earth Choice.

Support this cruelty free skin care brand by visiting the Natures Organics website. You can also discover other cruelty free brands from our blog


Choose Cruelty Free List of Brands

Australian Pure


Photo courtesy of Australian Pure

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