Yes, Alkaglam is cruelty free.
Alkaglam is an American skincare brand that uses a unique water filtration system that slowly releases minerals (such as magnesium, zinc, and tourmaline) to hydrate and moisturise the skin. It was founded by Michelle Vidal in 2018 with the help of her father who had vast experience in creating innovations for the water industry. Currently, the skincare line sells two refillable mineral sprays that can be used for a year because of their goal of “enhancing the skin with efficacious products, while minimizing environmental impact by creating less waste.” The brand also sells beauty bath tools such as shower heads and facial steamers.
Though Alkaglam does not mention its stance on animal testing, the brand is included on People for the Ethical Treatment of Animals’ (PETA) Beauty Without Bunnies list as a company that does not test on animals. This means that none of their ingredients, formulations, and products are ever experimented on animals. On their parent company’s website, the Alkaglam Vitamin C Mineral Spray is described as an “animal cruelty free product.” Additionally, PETA states that all Alkaglam products are vegan, signifying that these do not contain animal-derived ingredients or by-products.
Photo courtesy of Alkaglam